About Me
Hi, my name is William Masimira, and I am a results-driven marketing specialist originally from Harare, Zimbabwe, now based in British Columbia. I am a firm believer that dedication and effort directly determine the outcome of any project, and I constantly seek opportunities for personal and professional growth.
My diverse background in marketing, communications, and events has shaped me into a determined and versatile professional. I thrive on translating visions into memorable experiences and impactful campaigns for my target audience, a specialization refined by my passion to build connections.
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Professional Highlights
For over three years, my focus has been on the luxury automotive sector at Weissach, where I have specialized in crafting high-impact events and leading brand engagement:
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Impactful Event Orchestration: I have managed and executed dynamic automotive events, including large-scale functions like the annual Okanagan Track Days, Coffee & Car meets, and high-profile fundraisers with the Greater Vancouver Foodbank.
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Brand Launch Success: Successfully launched a new, high-luxury brand, Zenvo Automotive, in Canada by leading the creative strategy and digital engagement efforts, while spearheading the brands Canadian debut.
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Launching ‘Let’s Talk Classics’, an annual vintage Porsche event that draws over 150 attendees, has significantly strengthened the Weissach brand's classic car community.
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Leading the Porsche Pink Parade for three years in collaboration with the Porsche Club of America Canada West Region, which has attracted over 45 attendees each year and has raised more than $65,000 for women's cancer research through the BC Cancer Foundation.
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Collaborating with the City of Vancouver through the Disability Foundation on a COVID-19 research panel to advocate for disability inclusion.
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My marketing and communications approach pairs creativity with measurable results, ensuring every campaign is authentic and leaves a lasting impression. I value collaboration and use my background in communications to deliver clear, authentic messaging to diverse audiences.
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You can find my complete professional experience detailed throughout this site. I look forward to connecting with you!